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2023 Lunar New Year Barbie x Guo Pei

2023 American Package Design Awards Winner

Barbie Guo Pei 2023 gdusa.jpeg

Celebrating the festive spirit of the Lunar New Year holiday, Barbie® Lunar New Year™ doll wears an enchanting look from legendary artisan and couturier, Guo Pei. A passionate messenger of her cultural heritage, Guo Pei's breathtaking creations tell rich stories that awe and inspire. Barbie™ doll wears a top and skirt in a prosperous shade of royal Chinese blue, while Guo Pei's intricate embroidered dragons, symbols of luck and strength, give the outfit power and regality. A motif of seawater rolling over cliffs under gentle clouds represents the union of earthly elements and symbolizes longevity and prosperity. Charming gold accessories and heels complete her captivating look. With wishes for a happy new year, may Barbie® Lunar Year™ doll and Guo Pei's vivid imagination fill the holiday with beauty and joy.

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