Barbie Crystal Fantasy Collection: Amethyst
2022 American Package Design Awards Winner

Barbie® doll radiates in ethereal elegance as she embodies the power of the amethyst gemstone.
Widely regarded for its spiritual and healing properties, the amethyst stone is brought to life with Barbie dressed in a sweeping chiffon gown in tones of lavender and purple with a glittering sash delicately tied at the waist. A crown resembling gathered shards of amethyst adorns her upswept, platinum ponytail with soft lavender highlights. She emits pure energy with fragmented crystal bracelets and a genuine amethyst stone necklace sparkles against her cool skin, highlighting her enchanting makeup. Reminiscent of splintered amethyst, crystalline heels with metallic laces wind up her legs as she stands in spell-binding luminosity. In a look that mesmerizes and excites, Barbie is powerful and prismatic from every angle.